What is Digital?

What is Digital?

In an attempt to answer a question I have been hearing a lot lately, I teamed up with Justin Bell, the Head of Digital and the new President over at Credera, and discussed what our thoughts were around this space.  We ended up writing a post together based on the output of that discussion, which you can read, entitle What is Digital Today?

It is a more complex question than some may be aware.  

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Discussing Design Sprints with Kevin Rose, Jake Knapp, and Daniel Burka

design sprint overview

DESIGN SPRINTS

What is a Design Sprint?

Many are asking, “what is a design sprint?”  A design sprint is a methodology for rapidly understanding, prototyping, developing, and vetting your products MVP.  Design sprints are one of the most cost effective ways to determine if your product is market viable. 

https://youtu.be/v1HBqlxQjZI

How To Successfully Incorporate UX Design Into Your Strategy With The Design Sprint

I recently learned about the Design Sprint by Google Ventures.  This video hosted by Kevin Rose is a great overview of the design sprint, but I will try and break out some highlights here as well.
The design sprint is a weeklong of 5 day process for getting quick feedback and answering critical business questions.  This is done through a combination of strategy, UX design, prototyping, and testing ideas with end users.  Developed at Google Ventures, it’s a week packed full of business strategy, innovation, behavior science, and design thinking maximizing efficiency of time.

Here Are 7 Benefits Of The Design Sprint …

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